Carrot Principle – audio

Carrot Principle

Originally: $29.95

MP3 Download (1.5 hours)


50% off



The Carrot Principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the most successful managers provide their employees with frequent and effective recognition.

Drawing on case studies from leading companies including Disney, DHL, KPMG and Pepsi Bottling Group, bestselling authors Gostick and Elton show how the transformative power of purpose-based recognition produces astonishing results. And they show how great managers motivate employees to excel by offering constructive praise and meaningful rewards, and in doing so achieve higher:

  • Productivity
  • Engagement
  • Retention
  • Customer satisfaction

This exceptional program, sure to become a modern-day classic, presents the simple steps to becoming a Carrot Principle manager and to building a recognition culture in your organization.  You’ll learn how the best managers use recognition to engage their people, retain talent, and accelerate performance.  Following these simple steps will make you a high performance leader and take your team to a new level of achievement.

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